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Trinetra · Brand specification

Brand manual v4.0.2

For press, partners, and clients citing Trinetra. The canonical mark, palette, type system, and voice — written down so requests do not need re-asking.

DocBRAND-MANUAL
Versionv4.0.2
Issued2026 · MAY
MaintainerTrinetra ops
StatusCURRENT
LicenseInternal · approved use
§ 01
Section · the mark

TRINETRA.

TRINETRA.
01 · Primary · on void
TRINETRA.
02 · Alt · brand dot
TRINETRA.
03 · Inverted · on ink
Do
  • [✓]Use the Bebas Neue wordmark with the dot present.
  • [✓]Preserve clearspace equal to the cap-height of the letterforms.
  • [✓]Use approved colour pairings only — see §02.
  • [✓]Use SVG when scaling; vector first.
Don't
  • [✕]Italicise, condense further, or stretch the wordmark.
  • [✕]Add stroke, shadow, or gradient effects to the mark.
  • [✕]Recreate the dot in any non-signal colour off-brand palette.
  • [✕]Place on coloured fills outside the approved palette.
§ 02
Section · palette

Five values.
No gradients.

BG · VOID--bg-void
#161619
RGB · 22 · 22 · 25
Backgrounds · canvas
BG · SURFACE--bg-surface
#1d1d22
RGB · 29 · 29 · 34
Cards · elevated
BRAND--brand
#2D2DC3
RGB · 45 · 45 · 195
CTAs · structural
SIGNAL--signal
#FF66FF
RGB · 255 · 102 · 255
Live · energy · focus
INK--ink-primary
#FFFFFF
RGB · 255 · 255 · 255
Type · primary
Approved pairings
Aa
INK on void
Primary type
Aa
Signal on void
Live · CTAs
Aa
Ink on brand
CTA button
Aa
Void on ink
Inverted print
§ 03
Section · typography

Four roles.
No exceptions.

DISPLAY · 01 BEBAS NEUE Headlines · mark · large labels
PRECISION.
EVIDENCE.
CLOSURE.
Weights400 (regular only)
Tracking0.005em – 0.04em
Leading0.88 – 0.95
UseDisplay only · never body
EDITORIAL · 02 DM SERIF DISPLAY Pull quotes · card titles · gravitas
"Security testing that fits real delivery pressure."
Weights400 reg + italic
Trackingdefault
Leading1.2 – 1.4
UseMid-size · gravitas accents
SYSTEM · 03 IBM PLEX MONO Labels · terminal · stat units
> STATUS · SYSTEM ONLINE
> ENGAGEMENT · OPEN
> CHANNEL · VERIFIED · 24H
Weights400 · 500 · 600
Tracking0.04em – 0.15em
Leading1.5 – 1.9
UseSystem · labels · data
BODY · 04 SYNE Body copy · nav · descriptions
We optimize for clarity: what broke, why it matters, who fixes it, and how you prove it is gone. No theatre — just defensible work product.
Weights400 · 500 · 600 · 700
Tracking0 – 0.02em
Leading1.5 – 1.7
UseBody · nav · UI
§ 04
Section · voice & press

How we sound
on paper.

— DO

Specific, defensible, low-noise.

"We closed the IDOR before retest. Evidence in §3.2."

— DON'T

Vague, breathless, alarmist.

"Mission-critical zero-day exposure neutralised by world-class operators."

— TONE

Authoritative, not theatrical.

Military intelligence as a writing voice — terse, structured, declarative.

Press boilerplate · one-liner
> PRESS · BOILERPLATE
Trinetra Cyber Defense is a founder-led cyber defense practice based in India, delivering penetration testing (VAPT), website security audits, ethical hacking, brand protection, investigations, and threat intelligence for startups, MSMEs, and enterprises across the country.
> contact · brief us via WhatsApp · +91 96503 34156
> web · trinetracyberdefense.com

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